Agri-Tourism Entrepreneurship Takes Centre Stage at Chitkara University

Published on February 7, 2025 | 18 views

Chitkara University’s Centre for Entrepreneurship Education & Development (CEED) hosted an inspiring masterclass with Pandurang Taware, a pioneering entrepreneur who revolutionised agritourism in India. From his early corporate career at Eureka Forbes and Club Mahindra to founding a transformative industry, his journey is a testament to resilience, innovation, and an unwavering entrepreneurial spirit.

The session, held in collaboration with The Supreet Singh Show, provided students and aspiring entrepreneurs with valuable insights into agritourism as a business model and its immense economic potential. Taware, who initially faced rejection on Shark Tank India, later secured investment from Namita Thapar, proving that vision and perseverance can turn obstacles into opportunities.

In his engaging talk, Taware shared his five game-changing principles for entrepreneurial success, emphasising the importance of persistence, adaptability, and market-driven innovation. He discussed how agritourism bridges the gap between rural and urban economies, creating sustainable revenue streams for farmers while offering immersive experiences for tourists. He also highlighted the role of policy advocacy and skill development in strengthening this sector, urging young entrepreneurs to explore new-age business opportunities in agriculture.

Chitkara University, known for its strong industry connect and innovation-driven education, continues to bring visionaries and thought leaders to inspire its students. The masterclass not only broadened perspectives on agritourism but also reinforced the university’s commitment to fostering entrepreneurial mindsets and real-world learning experiences.

By bridging the worlds of agriculture, business, and tourism, Chitkara University remains at the forefront of shaping future entrepreneurs who can drive sustainable growth and economic transformation. Sessions like these empower students with the knowledge, confidence, and industry exposure needed to redefine traditional sectors with modern innovation.